Tuesday, April 27, 2010

If It Sucks, Advertise it...

You've all seen it. Every time you go to the store, it stalks you. You're kids grab at them, salivating at the mouth as you keep them away from it. Yes, you all know what I'm talking about: crappy products. I ponder often when I see these things still being sold that are obviously bad for you are some how still successful.

For example, McDonalds is bad for you. Why? Read the calorie sheet, yo. But mass people come and go and eat their nasty food because of two things: 1) advertising and 2) it tastes good. Here's the point: It doesn't matter how horrible your product is, if you can advertise it a certain way, you can influence the general populous.

Now, the general populous is a fickle, confusing bunch. Half of them voted for President George W. Bush twice and the other half picked a president who made our nation deficit increase by over $1 trillion. What is interesting to see is how our newest president approached social media and got his prize. It's so funny how Senator John McCain didn't pursue Facebook, Twitter, and other formats of social media. President Barack Obama is now kicking-back with a huge grin after the slaughter of Senator McCain. Now, compare the two individuals: McCain is a war vet and has been apart of the political machine for so long that he could probably be able to get bipartisan work done as president. Barack Obama, relatively new to politics, has no experience aka the Dark Horse. On paper, McCain looks like the better candidate. But Obama had the strategy to socially pull himself into office. Either way, to the victor go the spoils.

What am I trying to say here? Don't lie to yourself. Never let this monster we call advertisement get to your head. Don't just be another mindless slave to the communication industry's bullshit advertisements. A person needs to dig beyond the surface and start doing their own research and truths, not letting someone tell you what you believe. Why is it this way? In the end, the decision is always yours to make.

This is the Bizz serving you another hot plate of thoughts this April 27th, 2010. Catch y'all on the flipside.

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